Abu Garcia fishing reels are recognised the world over for their highest standards of quality and craftsmanship.
Originating as a watch maker in Sweden, Carl August Borgström redirected his talents in light engineering into fishing reels. Today the Swedish tradition of innovation can been seen in Abu Garcia's spinning reels and bait cast reels.
The Abu Garcia company has its own museum in Svangsta, Sweden and has been chosen as a “Purveyor To The Royal Swedish Court,” a distinction bestowed upon a select group of manufacturers for consistently exceeding its highest standards of quality and craftsmanship. Not many fishing reel manufacturers can claim that!